For the new 2017/18 Betfred Super League Rugby League season. The Salford Red Devils in collaboration with videographer Conagh Williams at Webrevolve, we shot the launch video for their new home kit. We decided to gather fans of the club to express what the Salford shirt meant to them. This was shown at a special screening with the entire team to Sky Sports, the BBC and ITV. This gained the most organic views Salford had ever received for online content - exceeding 120,000 views.